In the e-commerce world brand image is an important strength and the trust between the site and the customers decides the level of sales and profits. No matter how hard eBay tries to crackdown on counterfeits there will always be more and buyers fear this. That makes eBay the largest marketplace online, having a great power over other online retailers. If this essay isn't quite what you're looking for, why not order your own custom essay, dissertation or piece of coursework that answers your exact question? Within 20 years, Wal-Mart builds a network across 170 cities with 400 units and creates 90000 job opportunities Walmart China Factsheet, para. This creates vast advertisements for sellers and small businesses which snowballs into attracting more users to the site. Barely anybody bids on a product until the last 5 minutes when it will be too late for others to bid.
Exposed to fluctuations in foreign currency exchange rates: eBay generates majority of its revenues outside the United States but report its financial results in U. It not only reconceived the ticket market place through its innovations since 2000, but has made it a single stop for customers of over 40 countries allowing them to buy tickets for more than 10 million live sports, music and theatre events. With the acquisition of PayPal in the year 2002 and other payment platforms, eBay has an edge in respect to this. The company strives B2C as well as B2B businesses worldwide 8. The brand can find further growth through diversification and acquisitions. People are using the internet more and more to pay bills, talk to family, and shop.
These time and cost savings result in lower prices that are passed on to consumers. Increasing e-commerce regulations may lead to litigations 2. Use our free free swot analysis of ebay today - to help you write a business essay, dissertation or piece of coursework. There are currently more than 90 million Prime members worldwide who use Amazon as their primary non-grocery retail store. Net income in the fourth quarter of 2016 saw a small jump from 2015. Yosef Cohen is a Junior Financial Analyst at I Know First. It just takes a fee from each sale which makes it invulnerable to most competition.
. In 2016, E-bay announced a partnership to extend the benefits of E-bay Valet to all the FedEx locations. For that, it uses advanced technology infrastructure to simplify this complexity. In each of our segments, we serve our primary customer sets, consisting of consumers, sellers, developers, enterprises, and content creators. However, several of the retail giants like Walmart and Costco have also taken a step towards ecommerce which means additional competitive pressure for the ecommerce brands. During the peak times of Cyber Monday the Monday after the Thanksgiving holiday in the U.
Customers exchange payment and ship the items without involvement from Ebay, other than the initial listing, auction, and sale of the item. Both these brands have seen growth and Hubstub especially had produced great results. Strong brand image has given it an edge over competitors, both new to the market and old. This strength is based on , which involves geographical divisions that broadly group regional markets. At the top, a particular asset is identified. Amazon Global Fulfillment Center Network. We are : customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking.
As we consider weaknesses, we can identify a few problematic things. We strive to offer our customers the lowest prices possible through low everyday product pricing and shipping offers, and to improve our operating efficiencies so that we can continue to lower prices for our customers. An eBay office in Toronto in 2014. In the beginning, Ebay's software was unique. It represent a great opportunity for eBay to drive home its advantage in new technology and gain market share in the new product category. Online marketplaces increasingly becoming focused and localized 1.
Being a global leader in auction marketplace, it requires handling and management of large amounts of data. E-bay continues to spend on advertising and technology to perfect the shopping experience for its users. These earnings shows how eBay performed well and will likely continue to do so in the future. Newly emerging competitive online shopping portals 4. Keeps cost down in terms of training, payroll and salary Inability to Measure Illegal Activity on Site Customers claim about 10 percent fraudulent transactions Inability to Penetrate Some Foreign Markets eBay has failed to take over one of the most crucial foreign markets, i,e. Such expansion should capitalize on rising online purchase rates and technological trends, such as the ones determined in the. Weakness This section is available only in the 'Complete Report' on purchase.
These internal strategic factors support the company in addressing competition and other challenges in the global industry environment. More consumers could move to Amazon to buy better goods but for a more expensive price. If volume increases due to increased retail activity, will Ebay still be able to serve its customers in the way that has done to build its reputation? It also solves the long list problem where organizations ends up making a long list but none of the factors deemed too critical. International Journal of Supply Chain Management, 5 3 , 172-179. Amazon has calculated that a slowdown of 100ms in page load could cost them 1% in sales each year. To sustain current growth levels, eBay could open its online marketplaces in other large and growing economies in Asia and Europe. These factors play a big role in helping the business grow or hurting the business.